Tuesday, July 7, 2020
Traditional Education vs Online Education - 275 Words
Traditional Education vs Online Education (Essay Sample) Content: Traditional Education vs Online EducationStudentà ¢Ã¢â ¬s nameInstitutionTraditional Education vs Online EducationOnline education and traditional education has clear differences from each other with benefits of one being the disadvantages of the other. Students have to judge the pros and cons of each option before choosing the mode of study to use. Whichever the choice a student settles on, it all depends on a studentà ¢Ã¢â ¬s expectation.With regards to advantages of online education, online courses are more affordable. The student saves more as there are no charges for learning experience infrastructure such as classes and hostels. It is flexible and convenient because the student can learn at any time and from anywhere (Ncu.edu, 2015). Online learning also enhances the learning of digital skills in digital space and keeps up to date with current job demands in changing times.On the other hand, the cons of online education are the pros of the traditional educ ation. Traditional education provides more experience especially in applied subjects than online learning (Ncu.edu, 2015). Notably, the money paid for the traditional education goes to providing the student with the experience such as dorms, dining halls, parties, communal activities, sports teams, clubs, etc.Furthermore, traditional education helps the student to acquire networks that otherwise are difficult to secure through online education (Ncu.edu, 2015). The network comes in the form of relationships and contacts gained during the college life. These networks help students even after college and comes in handy during the job search. Also, traditional education provides the facilities and equipment necessary for certain studies and activitie...
Wednesday, July 1, 2020
10 Website Design Dos Donts
A well-designed website is a valuable investment that will generate revenue for your businessââ¬âbut 38% of people say they won't explore a site if they find it unattractive. If your website hasn't been updated in a while, your web design could unintentionally be hurting your business by turning people away at the door. Related: 8 best practices of high-converting websites If it's time to refresh your website, we've put together a list of 10 design elements and coupled them with the do's and don'ts of great web design. Follow these best practices as you update your site. 1. Target audience Don't ignore the users Always keep your target audience in mind. Your point-of-view, as a professional, might be very different from that of the user. Pretend you're visiting your website with fresh eyes. Walk through the user's journey as they explore different pages. Focusing on this experience will help you create a user-friendly website. Do optimize for search Websites that don't rank well on Google and other search engines have very little chance of breaking through the noise. As you update your website and add new pages, make sure you're following the most recent SEO guidelines. Your page titles, meta descriptions, and content are all important players in driving better search signals. 2. Layout Don't create a cluttered layout Have you seen websites that look like rows of boxesââ¬âall different sizes and arranged haphazardly? Would you spend more than two seconds sorting through it? Probably not. That's because cluttered websites are visually confusing; the viewer doesn't know where to direct their attention. A well-organized layout, on the other hand, guides the viewer where you want them to go. Do create a focal point So, where do you want your visitors to go? It depends on the purpose of your website. An e-commerce site will drive visitors to purchase, while a SaaS site might drive visitors towards a demo or a free trial. Whatever purpose your website serves, make it the focal point of your homepage. 3. Color scheme Don't use all the colors Using too many colors will make your website design clash. Colors have strong psychological impact, and they will affect a viewer's opinion of your brand. If you're unsure how many colors to use, the rule of thumb says your design should not use more than three colors. If you're working with a brand palette, you might be able to use more, as long as you balance them well. Do use color combos that enhance your content Your website's colors should reflect the brand, complement the content, and visually delight viewers. [Click to tweet ] Avoid selecting random colors just based on what you like. Instead, think about the brand and its users. If you have a primary color but don't know how to make color schemes, you can use an automatic color scheme generator to help fill out your palette. 4. Text placement Don't fill the page with long paragraphs Just like the layout, you don't want the design to be cluttered with text. If you have long-form content on the website, create a clean, spacious design that divides the content into readable chunks. You can do that by adding ample white space, using images, and creating proper flow. Do make it easily scannable If your pages are easy to scan, you have a better chance of luring readers to the bottom. Attention spans are short online, but if you can make your content easy to absorb, readers will get more value from it. In addition to high-quality writing, use headings, bullets, quotes and blocks to emphasize the essentials. 5. Search & navigation Don't make it hard for users to find what they need Everything on your website should be easily searchable. Whether it's the sign-up form, the "About Us" page, or your contact information, readers should not have to spend more than a few seconds finding it. To make things even easier, include a search box so people can find things that don't align with the page's primary focus. Do set up proper navigation If your site requires users to sign up, use colors to make the navigation simple. For instance, if your navigation headers are blue, make your sign-up button green or some other color. Organize your content into categories that users can browse if they like. You can also organize content on various hub pages. 6. Fonts Don't use too many fonts A website that uses five different fonts loses users in seconds because it takes too much effort to read. Too many fonts on the screen can make a website look chaotic and unprofessional. The ideal number of fonts is three: one for main headings, another for sub-headings, and the third for the body text. Do select the right font sizes Font size has a huge impact on legibility. It's important that they're neither too big (taking up half the page) nor too small (uncomfortable to read). The sizes of your fonts should reflect the importance of each element. For example, section titles and taglines are more significant than the body text, so they're bigger. This helps readers scan the content, too. 7. Images Don't use too many images Too many images will crowd out your message, so use them sparingly and impactfully. Remember, search engines can't read images very well, so don't rely on them to convey text. If you're using a background image, keep it under 1 MB. Large images slow down your site's loading time. Do make it visually attractive People think visually, which is why images are so effective. Feel free to use images in your web design, but find ones that are visually attractive, high resolution and not pixelated. Make sure the images you use reflect your brand's personality. Don't forget that you can also use textures and gradients to add visual appeal. 8. Mobile compatibility Don't forget to optimize for mobile 57% of mobile users won't recommend a website that's not optimized for mobile. More people are browsing and shopping on mobile devices, and they expect websites to provide great mobile experiences. Invest in responsive or mobile-first design so you don't miss customers during crucial moments. Do test for functionality It's not enough for your website to look good on mobileââ¬âit needs to be fully functional as well. Give your mobile users the tools to get things done, such as product search, store locators, service details, and more. If you can seize these opportunities, you won't lose customers who are searching on the go. 9. Conventional vs. unique design Don't ignore the power of convention People are used to certain structures and formats on the web. This familiarity makes it easier for the brain to absorb content and make decisions. Your visitors shouldn't have to be detectives to figure out who you are and what you offer. The power of traditional web design is that users will understand what your website is about with a single glance. Do be creative & unique Still, you do want your brand to stand out from the crowd. Be creative, and use elements that make your site unique without disrupting the flow of information. Whether you experiment with moving images, video, or other design elements, try different things and monitor the results. You might be surprised what works. 10. Test it out Don't forget to take it for a test drive Once you're done designing the site, test it to make sure everything is working correctly. Use multiple devices to navigate your website and see if it's doing what it's supposed to do. A user's experience can vary depending on device type, internet browser, and location. Try to recreate different scenarios so you can catch any bugs or performance issues before they do. Do think like a CEO A successful web designer needs to think like a CEO as well as an artist. This will help you view the website with business strategy in mind. Critical evaluation will give you a site that looks good, is user-friendly, and helps the business reach its goals. Ready to design? Try Lucidpress today to create professional, compelling graphics for your brand's website.
Tuesday, May 19, 2020
Concept Paper Template And Ppt Concept - 1021 Words
Explore Concept Paper Template and PPT Concept Paper The process of exploring the concept paper template and the PPT Concept paper required a lot of reading and discovery, but the essentials learned from the templates and the dissertation process will be very beneficial in the future when it is time to construct and develop a dissertation. The Northcentral University dissertation center provides valuable information and step-by-step instructions to help the student develop their dissertation and produce a quality product. The doctoral candidacy milestone document resources links in the dissertation center include updated templates and new guidebooks to help prepare the student and guide them in reaching their research and program goals and milestones. Qualitative research designs. Qualitative research is an approach used to describe a personââ¬â¢s life events and define them with research and investigation. The goal of this research is to explore and investigate a personââ¬â¢s life and how they experienced it in specific situations. Within qualitative research are different designs with their individual differences and characteristics. The grounded theory form of qualitative design is used to understand and identify issues that exists in society and how people react to and rectify them. The process of research is to constantly compare and evaluate the subjects and define the concept through the use of data that is acquired through observations, interviews of the subjectsShow MoreRelatedBodie, Kane, Marcus Study Guide Essay40928 Words à |à 164 Pagesthe securities trade and to investment companies. In this chapter the student is introduced to the general concept of investing, which is to forego consumption today so that future consumption can be preserved and hopefully increased in the future. Real assets are differentiated from financial assets, and the major categories of financial assets are defined. The risk/return tradeoff, the concept of efficient markets and current trends in the markets are introduced. The role of financial intermediariesRead MoreSysyem3243 Words à |à 13 PagesTopic(Sub Topic) Chapte rs/Sections of Text/reference books Other Readings, Lecture Description Relevant Websites, Audio Visual Aids, software and Virtual Labs OR-1 Learning Outcomes Pedagogical Tool Demonstration/ Case Study / Images / animation / ppt etc. Planned Week 1 Lecture 1 Introduction To Information Systems Development (Introduction to system, characteristics of system, components of system, types of systems,-physical or abstract systems,open and close systems, manmade informationRead MoreStrategy Management18281 Words à |à 74 PagesConfirming Pages Strategic Management CONCEPTS CASES FRANK T. ROTHAERMEL Georgia Institute of Technology rot12737_fm_i-xlvi.indd iii 17/11/11 7:37 PM Confirming Pages STRATEGIC MANAGEMENT: CONCEPTS AND CASES Published by McGraw-Hill/Irwin, a business unit of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY, 10020. Copyright à © 2013 by The McGraw-Hill Companies, Inc. All rights reserved. Printed in the United States of America. No part of this publicationRead More2006 Arroyo Case Study31910 Words à |à 128 Pages2006 Eligibility Certification Form Page 6 of 7 Malcolm Baldrige National Quality Award 11. Application Format If your organization applies for the 2006 Award, in which format would you submit the Application Package? (Check one.) X J 25 paper copies (due date May 25, 2006) J CD (due date May 11, 2006) 12. Confidentiality Considerations Baldrige Examiners are authorized to use cell phones, cordless phones, and VoIP to discuss your application. X J Yes J No 13. Self-CertificationRead More2006 Arroyo Case Study31910 Words à |à 128 Pagesform. v 2006 Eligibility Certification Form Page 6 of 7 Malcolm Baldrige National Quality Award 11. Application Format If your organization applies for the 2006 Award, in which format would you submit the Application Package? (Check one.) X J 25 paper copies (due date May 25, 2006) J CD (due date May 11, 2006) 12. Confidentiality Considerations Baldrige Examiners are authorized to use cell phones, cordless phones, and VoIP to discuss your application. X J Yes J No 13. Self-Certification StatementRead MoreSelf Assessment Tax System in Nigeria9303 Words à |à 38 Pageshandled by the Federal Taxing Authority .Assessment function in an Integrated tax System (ITO)or Large Tax Office (LTO)which is agreed to include filing and assessment duties with respect to all taxes being collected by that office -among which are: PPT, CI T, VAT,. W H T, CGT etc. The Nigerian Tax System has undergone significant changes in recent times. The Tax Laws are being reviewed with the aim of repelling obsolete provisions and simplifying the main ones. Under current Nigerian law, taxationRead MoreI Love Reading Essay69689 Words à |à 279 PagesEntrepreneurship isââ¬â¢. See also Abhishek Goel, Neharika Vohra, Liyan Zhang, Bhupinder Aroraââ¬â¢ ââ¬ËAttitudes of Youth towards Entrepreneurs and Entrepreneurship: A Cross Cultural Comparison of India and Chinaââ¬â¢, Indian Institute of Management (IIM) Ahmedabad paper; Goel et al summarise some of the existing approaches as follows: ââ¬Ëleader managerââ¬â¢ (Mill, 1848; Brockhaus and Horwitz, 1986; McClelland, 1961); ââ¬Ëinnovatorââ¬â¢ (Schumpeter, 1934); ââ¬Ërisk takerââ¬â¢ (Brockhaus and Horwitz, 1986); ââ¬Ëwith internal locus of controlââ¬â¢
Wednesday, May 6, 2020
Cognitive Development According to Piaget Essay - 1554 Words
Cognitive Development According to Piaget Works Cited Missing Cognitive development is defined as gradual orderly changes by which mental processes become more complex and sophisticated, or the scientific study of how human beings develop in certain orderly stages as they get older. The actual study of cognition refers to the process of knowing; it is the study of all mental activities related to acquiring, storing, and using knowledge (Microsoft, 2001, p.3). How we as humans develop cognitively has been thoroughly observed and researched by Jean Piaget. He was a cognitivist: he believed that our environment stimulates us to learn on our own (make our own intelligence). Piaget was a Swiss psychologist who had a major impactâ⬠¦show more contentâ⬠¦Within the Sensory Stage, there are six sub-stages. The first sub-stage is from birth to one month, known as the reflex stage. When something enters their hand or touches their feet, they attempt to grasp it. Also, when something is placed on their lips, they try to suck on the object thinking it is food. Next is from one to four months, primary circular reaction. Now children begin to follow objects with their eyes, they have some coordinated movements (everything they hold, they put in their mouth), and they start repeated motions (kicking). Next is from four to six months, secondary circular reaction. This is when children start to coordinate their eyes with their hands, they now have foresight, and they start to act for results (behavior = attention). They start to experiment; they connect events in the places they occur ( bath in the bathtub, changing on the changing table). Also in this stage t hey develop object permanence. The fourth sub-stage is from six to twelve months, known as the coordination of secondary schema. They now have deliberate plans of exploration (know where they want to go and what they want to do when they get there). They can also play simple games, like taking objects out of a box and putting them back in. The next sub-stage is from twelve to eighteen months and is called the tertiary circular reaction stage. Children LOVE experimentation in this stage. They begin to walk and get into everything. Also in this stageShow MoreRelatedPiaget And Vygotsky Theory Of Cognitive Development Essay826 Words à |à 4 Pagesconcept of cognitive development and, highlight both Piaget and Vygotskyââ¬â¢s theory as it relates to cognitive development, and the significant differences between them. The term cognitive development refers to the process of growth and change in intellectual, mental abilities such as thinking, reasoning and understanding. It comprises of the acquisition and consolidation of knowledge. Infants draw on social-emotional, language, motor, and perceptual experience and abilities for cognitive developmentRead MoreJean Piaget s Theory Of Cognitive And Affective Development1693 Words à |à 7 PagesRunning Head: The Methodology and Cognitive Theory of Jean Piaget The Methodology and Cognitive Theory of Jean Piaget Timothy Carlton Southwest Tennessee Community College A Paper Presented In Partial Fulfillment Of The Requirements For Life Span Psychology 2130-L01 July 31, 2014 Ã¢â¬Æ' Ã¢â¬Æ' Abstract Jean Piagetââ¬â¢s theory of Cognitive and Affective Development is a result of an interdisciplinary approach to understanding mental processes and the behaviors presented by those processes. Piagetââ¬â¢s theoryRead MorePiagets Theory of Cognitive Development Essays1715 Words à |à 7 PagesJean Piaget (1896-1980) was a Swiss psychologist who had a lifelong interest in how individuals, especially children, use cognitive development to adapt to the world around them. Piaget published his first paper by the age of 10, completed his bachelorââ¬â¢s degree by the age of 18, and at the age of 22 received his PhD from the University of Neuchatel. Piaget spent many years of his life researching the developmental and cognitive knowledge of children. The Theory of Cognitive Development placesRead MoreCompare and contrast Piagetââ¬Å¡Ãâà ´s and Vygotskyââ¬Å¡Ãâà ´s theories of cognitive development in children1274 Words à |à 6 Pagesï » ¿ Compare and contrast Piagetââ¬â¢s and Vygotskyââ¬â¢s theories of cognitive development in children. This essay will compare Piagetââ¬â¢s and Vygotskyââ¬â¢s theories of cognitive development in children. Also, show the differences between the two psychologistââ¬â¢s theories. Thus, by showing their similarities like in language and adaptation theories. Further, differences like Piagetââ¬â¢s theory on cognitive developmental stages and the schemas which are build to learn or accommodate new words or things. Vygostkyââ¬â¢sRead MorePiaget And Vygotsky s Cognitive Development Theory1114 Words à |à 5 Pagesabout cognitive development, you cannot help but to think about two specific contributors to this area of study, Jean Piaget and Lev Vygotsky. First, let us discuss what exactly is cognitive development. Cognitive development is the process of how thought is constructed. This includes language learning, problem solving, reasoning, decision-making, as well as any other mental abilities. Cognitive development begins in childhood and continues to develop all the way thro ugh adulthood. Piaget and VygotskyRead MoreSocio Cultural Theory And Piaget s Cognitive Development Theory1493 Words à |à 6 PagesThe two theorists that I have chosen to compare are Vygotsky for his work on the socio-cultural theory and Piagetââ¬â¢s Cognitive Development theory. The socio-cultural theory focuses on how norms, culture, beliefs and values are passed onto the next generation in a society (Berk, 2007). Piaget was the first psychologist to study cognitive development and described his work as genetic epistemology. He was concerned with how essential concepts such as the idea of time, numbers, justice etc. arose (SieglerRead Morejean piaget1284 Words à |à 6 Pagesï » ¿Jean Piaget Jean Piaget (1896 - 1980) was employed at the Binet Institute in the 1920s, where his job was to develop French versions of questions on English intelligence tests. He became intrigued with the reasons children gave for their wrong answers on the questions that required logical thinking. He believed that these incorrect answers revealed important differences between the thinking of adults and children. Piaget (1936) was the first psychologist to make a systematic study of cognitiveRead MoreJean Piaget s Cognitive Theory Essay1750 Words à |à 7 Pages Jean Piaget is a well-renowned twentieth century scholar responsible for the development of the Cognitive Theory, focusing on how people think over time, which, in turn, reflects in how how attitudes, beliefs, and behaviors are shaped. Jean Piaget observed and divided the Cognitive Theory into four periods of cognitive development, which occur in the following order: sensorimotor, preoperational, concrete operational, and formal operational. Of the four stages, each has itââ¬â¢s own characteristicsRead MoreDevelopmental Theory Essay1726 Words à |à 7 Pagescontributions and shortcomings of the Cognitive-Developmental theory and firstly explore the background and key conceptââ¬â¢s of Piagetââ¬â¢s work behind child development. Secondly Piagetââ¬â¢s ideas about cognitive change and the four stages of development from birth which are the sensorimotor stage, the pre-operational stage, the concrete operational stage and the formal operational stage and how this impacts devel opment. Thirdly the main weaknesses of the cognitive theory and why, and look at whether anyRead MoreJean Piaget s Theory And Theory1673 Words à |à 7 PagesWhat is a theory? A theory is an organized set of ideas that is designed to explain development. These are essential for developing predictions about behaviors and predictions result in research that helps to support or clarify the theory. The theorist I am choosing to talk about is Jean Piaget who discovered the cognitive development theory and who broke it down into different stages. The different stages are the sensorimotor stage, the preoperational stage, the concrete operational thought
The Hidden Truths Behind The Education System - 1300 Words
In America, individuals tend to not speak about the hidden truths behind the education system. Everyday minorities are deprived of education because of low income to afford school and other various reason. These reasons extend to that lack family support, demographics and being from foreign countries and not speaking the native language. Achievement gap goes all the way back to slavery. It shows how minorities were never on top and were never seen as equal their superiors. In todayââ¬â¢s societyââ¬â¢s minorityââ¬â¢s feel like they are owed for what people from back then had done to them. Some people tend to say history is not important anymore but in reality, it really is. It needs to be talked about, to explain the effect these things have. As for meâ⬠¦show more contentâ⬠¦Various published articles suggest ââ¬Å"that the achievement gap between rich and poor children is widening a development that threatens to educationââ¬â¢s leveling effectsâ⬠(Tavernise, Sabrina. Education Gap Grows Between Rich and Poor, Studies Say. The New York Times. The New York Times, 09 Feb. 2012. Web. 12 May 2016.) . This shows that in education you have to be one the right side to seek the best. Kids are deprived of learning because of the resources that they lack. It is known that children who are from prosperous families tend to do better in school. But the income divide has received far less attention from policy makers and government officials than gaps in student accomplishment by race. Studies are finding that while the achievement gap between white and black students has narrowed down over the past few years. The gap between rich and poor students has grown extensively during the same period. A reason for this grow in achievement gap, is that they say, ââ¬Å"could be that wealthy parents invest more time and money than ever before in their children (ballet, music lessons, math tutors, and in overall active in their childrenââ¬â¢s schools), while lower-income families, which are now more likely than ever to be headed by a single parent, are increasingly stretched for time and resourcesâ⬠(Tavernise, Sabrina. Education Gap Grows Between Rich and Poor, Studies Say. The New York Times. The New York
Concert Report Essay Example For Students
Concert Report Essay This event starts with the first and second violins playing followed by the cello and viola, then finally the clarinet comes in over the rest of the musicians. This movement may be fast paced, but the tone of the movement is melancholy in some areas. The theme of the movement is played several times over. The theme of Allegro is the opening phrases where the first and second violins start, then add in the cello and viola, then the clarinet. This repeating phrase throughout the first movement helps create a pattern and a story. What is interesting in this movement is that the opening hem sets up the rest of the piece. Brahms changes the theme in each movement, but this original theme is still present in each movement after. The end of Allegro is built up into a large climax by using crescendo, a heavier and more violent bow stroke, and more rapid notes than are present in the rest of the piece. The Adagio, in contrast to the first movement, is slower paced and softer. The tone of this movement is in great contrast to the first as well. The mood is dark and full of anguish and despair, whereas in the first the mood was lighter. This mood is created by the preference in the style in which the musicians are playing. The clarinet in this movement plays lower notes that are sustained for long periods of time while the violin plays the melody over it. The first two movements of the piece are much lengthier than the last two movements. The third movement, Indication, is faster than andante- which is a walking pace- but slower than moderator. The tempo marking indication is more lively than andante. The third movement serves as a transition into the last movement. In this movement there is pizzicato, which is the plucking of the strings on a string instrument. The first and second violins, cello, and viola use this technique in this movement while the clarinet plays the melody over them. The first violin adds in by playing on the string again, and then the rest of the strings add in playing using their bows instead of plucking the strings. The fourth movement, Con motto, is different from the previous movements because of the tone and style of this section, but it also revisits the original theme of the first movement, which ties all the movements together. The original theme is used as a framing device throughout the entire piece. Between each time the theme is played, there are different styles of other themes played. Some are mellower while others are more of a scherzo, which is a lively part within a larger work. This piece was preformed wonderfully by the GIVES Chamber Players. They played passionately and because of this, the audience could better understand the piece and what Brahms intended the Music 100 Concert Report By barterers dynamics throughout the piece and they were very skilled in the different styles Brahms wrote into the music. I really enjoyed the concert and look forward to going to another soon.
Corporate Communications and Public Relations
Question: Discuss about the Corporate Communications and Public Relations. Answer: Introduction Johns Outback Adventures Tours is a company owned by John Perkin. According to Johns adventures tours (2017) John has over 30 years of experience in leading tours in Western Australia. He is said to a vast knowledge of wild flowers due to many years of tourism and being familiar with Western Australias flora (Johns adventures tours (2017). The main clients of the company are international tourist and majorly Chinese nationals. An analysis of the company Public relations and corporate communication indicated major issues that needed immediate attention. Corporate communications involve communication activities undertaken by an organisation internally as well as externally. It is important in building departmental bridges to enhance smooth flow of communication (Grunig 2013). On the other hand, public relations involves identification, building and nurturing relationships between the company and the publics with the aim of promoting an organisations reputations through visible channels like editors and reporters who communicate about the organisation using the information provided to them. This report will focus on developing effective organisational culture as well team communication for Johns Outback Adventures Tours. According to Jung, et al (2009) organisational culture is shared values, practices, attitudes and goals that make an organisation. It is the way behave around and the way we treat our customers, colleagues and community. Development of organisation culture becomes the first priority is because organisational culture is responsible for shaping the personality of companies (Hearn, et al 2009). This organisational personality distinguishes a company from other companies offering similar products or services. In addition, organisational culture is responsible for developing rules and procedures that govern employee actions and conducts reflecting business aspects. Effective team communication is also a very important action that needs to be prioritised. According to Grunig (2013) a team that communicates efficiently reaps the fruits of efficient action as time lost to misinterpretation of messages is cut down. Poor communication in a team results in team members taking incorrect actions. Promoting team communication leads to the right actions and in time project completion. In addition, effective team communication allows teams to cope with ever changing business world as team members hold each others hands during change thus encouraging participation and creating understanding and team spirit (Watson Noble 2007). When an organisation had a good organisational culture and teams can communicate effectively, then issues like conflict management, ethical issues in public relations and intercultural relations can be addressed easily as their will be a guideline as well as team spirit to take care of the issues. Organisational culture can give a guideline on how to prepare corporate communication literature effectively as it stipulates the image that the organisation needs to portray to the public. The role of corporate communication and public relation writer can be clearly drawn if there is developed team communication. Organisational culture training content This outline will break down all the topics that will be covered during the organisational culture development training for Johns Outback Adventures Tours staff. Understand what organisation culture is Identify and analyse any existing culture in the organisation Develop an action plan for changes in organisational culture Definition of culture The team will engage in detailed discussion to promote understanding of what culture is. This discussion should generate a definition that is agreeable to participants. This will help the participants address culture in terms of how it is applied within organisations and understand clearly why organisational culture is important. Diagnosing organisational culture This is the most important section of the training. The participants will be taken through different steps that will aide an in-depth understanding of components of organisational culture. These steps include, describing the artefacts of culture, identifying espoused values of culture, identifying underlying assumptions of culture and determining if the assumptions have negative or positive effects on the improvements that are hoped for. To train on organisational culture management the participants are go through the assumptions that would have positive effects on hoped for improvements. The objective of this is to help the participants identify the steps that they can individually take in their sections. Then the assumptions that could have negative effects to the hopped for improvements are considered to help the participants realise the amount of cost needed in terms of time, money, energy and goodwill for development of a good organisational culture. This encourages the particip ants to work with objectives that are within their capabilities and are realistic. In addition, the participants will learn change management skills that will make it easier to convince team members to embrace change. After all the assumptions have been analysed and necessary steps identified, the participants should develop action plan for developing organisational culture. The action plans should be developed for each department and then amalgamated for the general organisation action plan. The action plan should detail all the steps and activities that will be taken to create the kind of organisational culture that is appropriate for the company growth. Effective team communication training content This is an outline for the topics that will be covered during Johns Outback Adventures Tours staff training on the topic of effective team communication. Learning outcomes Identify the importance of communication in an organisation and methods of communication Identify importance of team communication Learn how to handle difficult cases of communication Definition and Importance of communicating The participants will brain storm and agree on a definition for communication. Then they will go further and detail down the importance of communication in an organisation and in a team. According to Merrilees and Miller (2008) brain storming is an effective learning method as it encourages exchange of ideas and active participation of all thus developing broad view of ideas. Methods of communication The participants will learn about different methods of communications that exist and conduct an in-depth analysis of pro and cons of each method. The methods of communications to be covered will fall under, oral, written and nonverbal communication methods. Why is effective communication important for a team? The team will learn the role played by effective team communication in inspiring and influencing creativity and performance of employees. Team communication also influences how feedback about performance is given and impacts on performance improvement by encouraging goal setting to achieve different mile stones. Handling difficult situations and difficult personalities This will empower participants by learning different approaches they can use when faced by difficult situations or personalities. They learn the importance of using diplomatic channels in such cases to get desirable results. Analysing existing team communication processes At this stage the participants will conduct a situation analysis of the current team communication state of affairs. This will detail all the communication methods that are used at the moment and the level of impact they have, any communication challenges that exist and suggest the possible reason for the challenges and also clearly identify communication best practices that are in place. This will give the participants a clear picture of why they need to improve the communication in their teams and the level of urgency of the matter (Grunig 2013). Developing new team communication strategies for better performance After the thorough analysis of the companys team communication state of affairs, the participants will come up with new communication strategies that will address the challenges and bridge existing gaps. Then they will be expected to implement the strategies in their respective departments to foster effective communication. Employee training program implementation The training program for organisational culture development and effective team communication development will take 3 days. This program is best offered to management level employees, departmental heads and supervisors who upon receiving the training will pass on the skills to their team members using practical situations and during meetings. I would suggest creating an organisation development committee that will be tasked with attending training forums for organisation improvement then training others. The members of the committee should be drawn from all departments. The areas of training and training participants have been identified and the training plan developed. Determine who will be conducting the training. Will you outsource or do you have employee who can do it. If you are outsourcing scout for a trainer early, check the referees for work quality, and request for quotations to decide on who is affordable to you. Create a training budget and make sure to include training materials, speaker fees, food and any other expense that might be incurred. Budgeting is important as it promotes transparency and accountability while minimising unplanned spending (Grunig 2013). Remember to follow the companys budgetary processes. In addition, create an evaluation sheet or form that the participants will fill after the training to determine whether the scope of the training was met. After the budget is released allocate the money per training program. This will ensure that all the training programs scheduled are catered for in advance and adequately. Select a trainer to do the training. This could be from an external firm or the companys employee who is competent enough in the area in question. Set expectations that are clear for the trainer and establish feedback systems to determine how the training expectations are being met. Before the trainer starts the job make sure to have him sign a contract detailing all the terms and conditions that must be observed during the assignment. After the training is completed, carry out evaluations immediately by ensuring the participants fill evaluation forms. Analyse the results to determine the need for future training. According to Xavier, et al (2005) evaluations are important in determining the need for improvement as they unearth weaknesses and challenges in projects. Continue to follow up the effectiveness of the skill in the departments to determine their impact on overall performance of the business. Recommendations Johns Outback Adventures Tours must prioritize the development of an organizational culture that is inclusive and appreciative of people of all ethnic backgrounds as well as languages and appreciate diversity. This can be achieved by employing multilingual employees who will bridge the intercultural communication gap and train others on intercultural issues. To make the development of organizational culture easy, Johns Outback Adventures Tours must first develop companys mission, vision, core values. According to Hearn, et al (2009) core values determine and shape n organizations culture. This will give a clear direction to employees about what is expected of them when at work. To foster teamwork and team communication, Johns Outback Adventures Tours management should establish a system to recognize the best performing team and rewarding their efforts. This will challenge all the teams to put the best foot forward. The organization should also consider regular taking the employees on team building retreats to instill the team spirit in all employees. Conclusion In public relations and corporate communication, organisational culture and effective team communication are very important. These two aspects lay the ground for all other aspects. Organisational culture enable establishment of rules and regulations that govern an organisations activities. This makes decision making easier and faster. On the other hand effective team communication helps in accurate delivery of messages and promotes the taking of the right action. This further strengths the culture as the right procedures are followed hence boosting companys image in public and customers eyes. References Grunig, J.E., 2013. Excellence in public relations and communication management. Routledge. Hearn, G., Foth, M. and Gray, H., 2009. Applications and implementations of new media in corporate communications: An action research approach. Corporate Communications: An International Journal, 14(1), pp.49-61. Johns adventures tours (2017) accessed on 21 March 2017. www.australianwildflowertours.com Jung, T., Scott, T., Davies, H.T., Bower, P., Whalley, D., McNally, R. and Mannion, R., 2009. Instruments for exploring organizational culture: A review of the literature. Public administration review, 69(6), pp.1087-1096. Merrilees, B. and Miller, D., 2008. Principles of corporate rebranding. European Journal of Marketing, 42(5/6), pp.537-552. Watson, T. and Noble, P., 2007. Evaluating public relations: A best practice guide to public relations planning, research and evaluation. Kogan Page Publishers. Xavier, R., Johnston, K., Patel, A., Watson, T. and Simmons, P., 2005. Using evaluation techniques and performance claims to demonstrate public relations impact: An Australian perspective. Public Relations Review, 31(3), pp.417-424.
Subscribe to:
Posts (Atom)